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Jessica Fecteau
Art Director


jess . fecteau  (at)  gmail . com
Based in Montreal, Canada.

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Film /

1. Lacoste — Crocodile Inside
2. Via Rail — Book Your Comeback
3. Québec’s Casinos — We’re All Play
4. Bonjour Québec — We summer all out
5. Via Rail — Nothing moves you like VIA
6. Université de Montréal — Portés par le monde
7. Reitmans — Try On Anything
8. Québec’s Casinos — Feel Your Senses Come Alive
9. Bouygues Telecom — Cool Boss
10. Lacoste — The Line
11. FDJ — Et vous, êtes-vous prêts?

Print /

12. Amnesty International — Writing lights a way out
13. Lacoste x Nat Geo
14. Via Rail — A return to mobility
15. Lacoste — Life is a Beautiful Sport

Activation & content /

16. Lacoste — Crocodile Free
17. Lacoste — Forevergreen
18. Lacoste — Social Content

graphic design


19. Jeu de Paume
20. Futures of Love
21. Thanks for Nothing
22. Par Amour du Jeu
23. Poster collection
24. We Dream Under the Same Sky

editorial


25. Love is love is love
26. Nouvelle vague
27. Love me do
28. Plasticine
29. Maty
30. Spectogram
31. Carrie is in a good mood


Mark

Forevergreen, capsule collection.

Lacoste, 2020.

With the Pantone Color Institute, Lacoste created a unique color inspired by the Everglades, the only place on earth that is home to both crocodiles and alligators.

A color that encapsulates 1.5 million acres of incredible flora and fauna. A color that lives through a capsule collection. A color with a desire to make the Everglades last forever.

A portion of the proceeds from the collection’s sales will support the Everglades Foundation’s mission to restore and protect the Everglades throug science, advocacy, and education.

agency BETC
creative directors OLIVIER AUMARD
& AURÉLIE SCALABRE
art director JESSICA FECTEAU
photographers MAC STONE
& CHRISTOPHE BERLET