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Jessica Fecteau
Art Director


jess . fecteau  (at)  gmail . com
Based in Montreal, Canada.

advertising


Film & 360° campaigns /

1. Lacoste — Crocodile Inside
2. Via Rail — Book Your Comeback
3. Québec’s Casinos — We’re All Play
4. Bonjour Québec — We summer all out
5. Via Rail — Nothing moves you like VIA
6. Université de Montréal — Portés par le monde
7. Reitmans — Try On Anything
8. Québec’s Casinos — Feel Your Senses Come Alive
9. Bouygues Telecom — Cool Boss
10. Lacoste — The Line
11. FDJ — Et vous, êtes-vous prêts?

Print & photography /

12. VIA Rail — Nobody Knows
13. Amnesty International — Writing lights a way out
14. Lacoste x Nat Geo
15. Via Rail — A return to mobility
16. Lacoste — Life is a Beautiful Sport
17. VIA Rail — New Fleet

Activation & content /

18. Lacoste — Crocodile Free
19. Lacoste — Forevergreen
20. Lacoste — Social Content

graphic design


21. Jeu de Paume
22. Poster collection
23. Futures of Love
24. Thanks for Nothing
25. Par Amour du Jeu
26. We Dream Under the Same Sky

editorial


27. Love is love is love
28. Nouvelle vague
29. Love me do
30. Plasticine
31. Maty
32. Carrie is in a good mood


Mark

We’re all play, 360 campaign.

Québec’s Casinos, 2022.

With a nod to the worlds of fashion and film, the new creative platform from Loto-Québec Casinos highlights the immersive experience of being at a casino—from the wide selection of games and first-class restaurants to incredible shows, bars and dance floors.

To bring this festive world to life, Cossette worked with Ivan Grbovic, the internationally celebrated Québec director of the masterpiece Drunken Birds, who proudly represented Canada at the Oscars. The centrepiece of the campaign is a video starring three larger-than-life characters about to have an epic evening at the casino.


agency COSSETTE
creative director PATRICK MICHAUD, ALEXANDRE EMOND-TURCOTTE
associate creative director & copywriter PHILIPPE BRASSARD
art director JESSICA FECTEAU
director & dop IVAN GRBOVIC
production LES ENFANTS
sound design & music CULT NATION
photographer WILLIAM ARCAND (L’ÉLOI)